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5 Steps for Planning Focus Group Discussions

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5 Steps for Planning Focus Group Discussions

A focus group discussion (FGD) is a data collection method that involves a structured interview with a small group of 6-12 people. A moderator asks respondents both standardized and follow-up questions to collect information about their experiences, feelings, and preferences. This tip sheet walks through five steps to take when planning FGDs and provides additional resources that can help you in the process.